When starting iindi.be, I spent hours & hours researching to produce products that really benefited our bodies with no adverse effects, no parabens, no phthalates, no nasties.
Phthalates is worrying, Phthalates are frequent components of fragrances, which often contain dozens of chemicals. Breast Cancer action state 'Phthalates are known to cause a broad range of birth defects and lifelong reproductive problems. Phthalates are also known to be hormone-mimicking chemicals, many of which disrupt normal hormonal processes, raising concern about their implications for increased breast cancer risk'. iindi.be's products don't contain phthalates, plant based, vegan & the products work.
Creating creams, lotions, oils & hair care products is the best part. The difference and positive feedback has been incredible, especially the face creams, glowing skin, reduction of lines and clearer complexions. All products are sustainably sourced & to ensure safety for the Essential Oils added, I studied and became an Aromatherapist. Currently studying the Advanced Aromatherapy Diploma, which is having a real positive impact on the development of products.
We then look at the devastation of plastics, there are wonderful beauty Eco products out there in containers which are plastic? For some time, I just didn't understand but simply it is down to finance. There have been numerous social media DM posts including - do I drive? Would hospitals survive without plastic etc. Of course, plastic has been evolutionary with computers, phones, and life saving advances of modern medicine, lightweight and good for insulation.
It's the day to day products which say recyclable plastic but only have a recycling capability of two or three times. 300 million tonnes of single-use plastic bottles are produced globally, end up in landfills and the oceans. Plastic is found in the snow on the top of the highest mountains and in our drinking water. The cost of recycling is so high that it is cheaper to make new ones.
Purchasing a plastic bottle compared to an aluminium or glass bottle at wholesale is huge, massive & between x5 - x10 the cost of a plastic bottle. iindi.be has firmly taken the route to not only produce these wonderful, fragrance free plant based products but also packaged in aluminium or glass, (they're also sourced from sustainable sources). We've taken the majority of the pumps out of the equation too & presently speaking to a supplier for an aluminium pump. Quite often the email response dwindles when asking additional questions but that's ok, we just move on to another supplier!
However, there is really promising news out there. The Dutch biochemical company Avantium is on track to open its first commercial production, by the end of 2023, with Carlsberg to name but a few, collaborating. Carlsberg states on its website 'We are working on developing the world’s first ‘paper’ beer bottle made from sustainably-sourced wood fibers that is both 100% bio-based and fully recyclable'. Working in the pub industry for the majority of my working life this really warms the heart - well done Carlsberg!!
So why iindi.be? Our products are natural don't contain any nasty ingredients for the skin and work. Our packaging is Eco, with bio-degradable labels - even the ink is vegan and we have recently become a Carbon Neutrality business with our carbon footprint.
It doesn't stop here, research continues to improve our line of products and develop more. We want iindi.be to at the forefront of developments and recognised as a small company that truly cares on the impact of the Environment & our own health.